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Business : Corporate & Business History

Corporate & Business History eBooks

You have selected the subject of Corporate & Business History. The eBooks in this subject are listed below.

RESULTS: 41 to 50 of 51
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Papers from the CCI Conference on Corporate Communication 2007
By: Goodman, Michael B. (ed.)
Published by: Emerald Group Publishing

This e-book presents papers from the from the 2007 CCI Conference on Corporate Communication. The annual CCI Conference provides an opportunity for corporate communicators to develop professionally and to bring value to their companies.  It is also an opportunity for scholars to share their knowledge and research. The papers published in this e-book cover topics such as the global approach to corporate and brand marketing, the “glocalization” of advertising in the People’s Republic of China, corporate intranet editing, and corporate communication strategy in developing world settings. more...

Price: $199.00


The Partnership
By: Ellis, Charles D.
Published by: The Penguin Group (USA)

With unparalleled access to the firm’s enigmatic leadership, The Partnership chronicles the brilliant, men who built one of the world’s largest investment banks. Goldman Sachs is the most profitable and powerful investment bank in the world today. Fifty years ago it was a marginal family firm with limited prospects. How did it ascend to leadership in Europe, Asia, North and South America; make many, many partners fabulous fortunes; and become the leader in IPOs, M&A, FX, bond dealing, stockbrokerage, derivatives, hedge funds, private equity, and real estate?. As a strategy consultant to Goldman Sachs for more than thirty years, Charles D. Ellis developed close relationships with many of the firm’s past and present leaders around the world. In The Partnership he probes deeply into the most important chapters in the firm’s history, revealing the key events and decisions that tell the colorful, character-driven story of how Goldman Sachs became what it is today. Ellis tells the illuminating stories of the great personalities who sowed the seeds of Goldman Sachs’s success: from Sidney Weinberg, a junior high school drop out with a flair for markets; to Gus Levy, who brought a ferocious intensity to every minute of every workday; to John Whitehead, who wrote the core values that defined a culture of teamwork in serving clients; to the unpretentious John Weinberg, who was the quintessential relationship banker of his era; to Robert Rubin and Hank Paulson, who both became secretary of the treasury; to Governor Jon Corzine; and finally to current CEO and chairman of Goldman Sachs, Lloyd Blankfein. Starting as a sole proprietorship dealing in commercial paper in the mid-nineteenth century, Goldman Sachs became an innovative underwriter; struggled to survive the crash and Depression, and came out of World War II to complete what was then the single most important transaction in Wall Street’s history: Ford Motor Company’s IPO. Goldman Sachs o more...

Price: $37.95


Power Failure
By: Swartz, Mimi; Watkins, Sherron
Published by: Doubleday Publishing

“They’re still trying to hide the weenie,” thought Sherron Watkins as she read a newspaper clipping about Enron two weeks before Christmas, 2001. . . It quoted [CFO] Jeff McMahon addressing the company’s creditors and cautioning them against a rash judgment. more...

Price: $23.00


Privatization and After
By: Ramanadham, V. V.
Published by: Routledge

The contributors to this book discuss the case for monitoring privatization, and argue that without monitoring it will be impossible to show whether or not the process fulfils its objectives and contributes to improved economic performance. more...

Price: $190.00


Revolt in the Boardroom
By: Murray, Alan
Published by: Harper Collins

Count them: Franklin Raines, Michael Eisner, Carly Fiorina, Harry Stonecipher, Hank Greenberg , Morgan Stanley's Phillip Purcell. These chief executives, each running one of the sixty largest companies in America, were each removed against his or her will in the span of the same year. The facts in each case vary. Stonecipher, a short–timer as CEO of Boeing, was fired after a wild workplace fling that began at the company's annual executive retreat. Greenberg, chief executive of the insurance company AIG for almost four decades, was ousted under the pressure from New York State Attorney General Eliot Spitzer because of an investigation of the company's accounting irregularities. Fiorina and Eisner came under attack from shareholders; Raines was the target of a newly empowered government regulator. But taken together, they signal a tectonic shift in the underpinnings of power in corporate America. The imperial CEO is gone. In its place is a new, and often messy, system of board rule, in which a group of people, many of whom have relatively little experience in business, are holding sway over corporate titans, and in which an array of new interest groups – shareholders, regulators, hedge funds, employees, and labor unions – are learning to successfully flex their muscle. This book would tell the tumultuous inside story of that revolution, examine what caused it, and explore what it means for the future of American business. more...

Price: $11.95


Stagecoach: Wells Fargo and the American West
By: Fradkin, Philip L.
Published by: SIMON & SCHUSTER

The trail of Wells Fargo runs through nearly every imaginable landscape and icon of frontier folklore: the California Gold Rush, the Pony Express, the transcontinental railroad, the Civil and Indian Wars. From the Great Plains to the Rockies to the Pacific Ocean, the company's operations embraced almost all social, cultural, and economic activities west of the Mississippi, following one of the greatest migrations in American history. more...

Price: $11.99


Success Of 7-Eleven Japan, The
By: Ishikawa, A; Tai, N
Published by: World Scientific

When analyzing 7-Eleven Japan’s advanced and innovative management style, the authors of this book highlight the existence of the “integrated information system”. This is because of the key role it plays not only in forming this firm’s corporate strategy but also in developing its functional strategies for logistic support, merchandising and store operations. The authors explore the integrated information system, a symbol of the competitiveness of 7-Eleven Japan. more...

Price: $41.60


Triumph Over Tragedy: September 11 and the Rebirth of a Business
By: Duffy, John; Schaeffer, Mary S.
Published by: John Wiley & Sons, Inc.

No one would have blamed the management and employees of Keefe, Bruyette & Woods for giving up. The September 11 terrorist attack killed one-third of the company’s staff and obliterated its headquarters. Yet the men and women of KBW refused to quit. more...

Price: $24.95


The Ultimate Book of Business Brands: Insights from the World's 50 Greatest Brands
By: Dearlove, Des; Crainer, Stuart
Published by: Capstone Publishing

The greatest brands of all capture the hearts, minds and dollars of the whole world. They break out of business and become part of everyday life, inspiring unparalleled loyalty and even affection. But how do they do it? The Ultimate Book of Business Brands shows how apparently ordinary products and services are transformed into business legends. Des Dearlove and Stuart Crainer tell the inspiring stories behind industry greats like Starbucks, Adidas, Ferrari and Marlboro. You will discover the brand-building secrets of giants like Toyota, Disney, Sony, Guinness and Hoover. more...

Price: $24.95


Wall Street Capitalism: The Theory of the Bondholding Class
By: Canterbery, E R
Published by: Imperial College Press

Breaking the chains of the bond market… This book goes behind the headlines of the Wall Street Journal to unmask the “bondholding class”. Insulated from criticism by a self-serving ideology, the bondholders have redefined the indicators of economic well-being decidedly in Wall Street's favor. Created out of the fiscal folly of Reaganomics, fortified by Federal Reserve officials, and patronized by the Clinton Administration, the bondholding class invented the “Goldilocks economy” (never too hot, never too cold). As this powerful class has amassed the greatest wealth in history, ordinary Americans have been losing ground to the ensuing global financial turbulence. more...

Price: $57.20


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RESULTS: 41 to 50 of 51


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